services

Customizable marketing support, built to meet your brand where it is.

Paid Media Buying (Meta, TikTok, Pinterest)

Full-funnel media buying across the platforms that matter—Meta, TikTok, Pinterest, and more. I handle everything from strategic campaign setup to daily performance monitoring and budget optimization.

Perfect for brands ready to scale their paid efforts with a hands-on strategist who understands both numbers and creative.

What’s Included:

  • Campaign structure and audience targeting

  • A/B testing for creative and copy

  • Ongoing optimization and reporting

  • Budget management and scaling plans

  • Ad copywriting (headlines, hooks, CTAs)

  • Basic pixel setup and UTM tracking

Open to working with your in-house or freelance creators (including whitelisting if needed).

Social Media Management

A strategic and consistent approach to organic growth—whether you're building a brand from scratch or refreshing your presence. I’ll manage content planning, engagement, and execution across your priority platforms.

Perfect for founders or small teams that need help staying consistent and strategic on social.

What’s Included:

  • Monthly content calendars

  • Caption writing + content prompts

  • Community engagement (comments, DMs)

  • Analytics and reporting

  • IG Story strategy and template support

  • Cross-posting or scheduling setup (if needed)

Tailored by platform—Instagram, LinkedIn, TikTok, or others.

Simple Website Setup (Squarespace, Shopify)

Launch a clean, mobile-optimized website that reflects your brand and converts. Whether you're a local business, solo founder, or product brand, I’ll help you get online quickly—with no clutter or complexity.

Perfect for businesses that need a beautiful and functional site—fast.

What’s Included:

  • Page setup and mobile optimization

  • Template selection and light customization

  • SEO basics (titles, descriptions, image tags)

  • Contact forms, Google Maps, and integrations

  • Domain + hosting setup

  • Optional: training video or walkthrough call

Platform options: Squarespace or Shopify.

Performance & Creative Strategy Audit

A one-time strategic deep dive into your paid social accounts to identify what’s working, what’s not, and how to fix it. I’ll break down your performance data, highlight creative trends, and deliver a custom roadmap to improve your ROAS, CTR, and CPA.

Perfect for brands that feel stuck, want to scale smarter, or need a fresh creative POV.

What’s Included:

  • Ad account audit (Meta + TikTok)

  • Creative + audience performance breakdown

  • Testing roadmap with creative briefs

  • Custom action plan with funnel recs

  • Optional: Loom walkthrough of key findings

You’ll also get insights into top-performing hooks, formats, and creators, plus recommendations for testing structure and post-click improvements.

UGC Package / Gifting

Great content starts with the right creators. I’ll help you source and coordinate UGC (user-generated content) through gifting campaigns designed for paid or organic use.

Perfect for brands that want to refresh creative assets without the cost of big shoots.

What’s Included:

  • Creator sourcing and gifting outreach

  • Creative direction and shot list guidance

  • Deliverable coordination (aspect ratios, overlays, branding)

  • Usage rights tracking and clarification

  • Uploading assets to ad libraries

Editing can be handled externally—I’ll support you in managing deliverables and feedback.

Marketing Strategy & Growth Consulting

Get clarity, direction, and a smart growth plan tailored to your goals. Whether you need a one-time session or ongoing support, I’ll help you figure out what to prioritize and how to move forward.

Perfect for founders, consultants, or teams who want to stop guessing and start growing with a clear plan.

What’s Included:

  • Custom roadmap based on your goals + customer journey

  • Channel prioritization (ads, organic, SEO, email, etc.)

  • Tool and team recommendations

  • Optional: implementation support or fractional execution

  • One-time or ongoing consulting options

Includes shared doc with action plan, checklists, and follow-ups.